Mike has been working in digital marketing since its inception, is the author of three books on the subject, and consults for large companies each day to help with content marketing and customer experience issues.
Served as a brand CMO and Group Head of Digital-Focused Agency to shape F500 marketing strategies.
There is a strange duality in the minds of the consumers. They want hyper-personalized service anywhere anytime but keeping their privacy and security un-compromised. Now its up to the supply side to come up with a solution. I have experienced both sides of the table to understand how to translate policy requirements to IT functionalities. I have led CCPA live for one of the world’s largest retailer. GDPR requirements for the largest network equipment vendor. Multiple ISO implementations and audits for 27001 and 20000 / ITIL globally. Multiple SOC2, PCI-DSS, HIPAA projects.
Have been CTO, CIO, CDO at several large companies, VP of Enterprise Architecture at Citigroup as well as a Principal Consultant to Fortune 100 companies in IT Strategy, Digital Transformation Strategy and Digital Marketing Strategy.
Marketing strategy is a long-term, forward-looking approach and an overall game plan of any organization or any business with the fundamental goal of achieving a sustainable competitive advantage by understanding the needs and want of customers.
As Client Partner at Revenue Architects, onboard and enable teams with the Revenue Architecture Methodology. Align marketing and sales teams and transform revenue growth with full-funnel buyer engagement
Kurt Uhlir is a globally-recognized marketer, operator, and speaker. He’s built and run businesses from start-up to over $500M annual revenue, assembled teams across six continents, been part of the small team leading an IPO ($880M), and participated in dozens of acquisitions. As a dynamic and charismatic speaker on marketing and innovation, Kurt’s speaking experience includes speeches across the United States and Europe in addition to presenting at prominent industry events such as PPAI, GDC, the White House, and private company/team workshops. He advises leaders, from startup founders to private-equity backed CEOs to the President of the United States. Kurt is a popular and entertaining commentator and has appeared on national television shows and periodicals including the Wired, TechCrunch, Thrive Global, USA Today, Business 2 Community, WGN Radio, NBC, and ABC. Reach out to him for a guest on marketing, real estate, or growing American based businesses. Kurt serves as Chief Marketing Officer for Showcase IDX, which has helped real estate agents and brokers bring more than 3 million visitors to their websites in the past year. You’ll find him regularly sharing modern marketing strategies and tactical tips with agents - as well as pointing out the tools and trends to skip. Prior to working with Showcase IDX, Kurt was part of the small team that created the spatial data and navigation industry that grew NAVTEQ (now called HERE) from $85 million in revenue to $1.2 BILLION. He later joined Vitrue, one of two companies that created the social media management industry used by brands from Fortune 100 to tens of thousands of SMBs. Kurt then co-founded Sideqik, one of the first influencer marketing platforms. He is also the lead inventor of disruptive technologies in 5 industries, with 16 granted patents.
As Client Partner | Program Architect at Revenue Architects, for SMB B2B companies in technology, financial services (advisors, investment management) provide issue-based consulting and comprehensive digital marketing agency services for full-funnel buyer engagement to get to the next level of marketing and sales effectiveness As consultant, digital marketing director, PT, at SkinHealth Centers, a leading Boston med spa with an award-winning national product line: Transformed business with modern marketing platforms (including HubSpot, Shopify) and provide suite of digital marketing and demand generation services.