I help start-ups and established companies and founders to create names for their new products, companies, apps, and websites. Taglines, too!
Making digital products (apps, websites) easy to use and effective in delivering value for both the business and end-users.
Creating delightful and user-friendly interfaces that deliver business results (i.e conversion, retention)
Conducting research with actual users to identify and define persona/problem or validate solutions quickly and cheaply to reduce waste in usability bug
Leveraging Design Thinking to create a winning strategy that delivers maximum value to end-users and stakeholders